Recent on the blog
Ten pieces in. Pause on any of them.

GA4 Not Showing Data? 5 Reasons Google Analytics 4 Goes Quiet
The exact fix for each one, in plain English.

The Best PostHog Alternative for Founders Who Don't Have a Data Team
PostHog is one of the most powerful analytics tools ever built — and one of the worst fits for most founders.

How to Add Product Analytics to Your App Without a Developer
Your AI coding assistant can detect your framework, install the SDK, configure your entry file, and verify the integration automatically.

What is brand ethos, and where does it live?
Walk into an Apple store with your eyes half-closed and you will still know which store you are in.

18 founder opportunities are open this week.
The first one closes June 12. Do not sleep on it.

A new way to get your metrics.
Pulse Alerts fire when your numbers move. Share Cards let you post what moved.

Building in public outgrew screenshots!
Here is the thinking behind the Founder Wall, and what ships in a couple of weeks.

18 founder cheques are open right now.
Two of them close this week. We sorted by deadline.

We rebranded Adtivity in a week.
Here lies the reasons why you never let your CTO lead design.

Why We Killed Our Own Product in a Bear Market.
Marketing was the first thing cut. So we stopped building for marketers.
Products
Opportunities
Ideology
News
We demoed Adtivity to 150 founders at Startup Village 2.0.
Forty minutes on stage, eighty conversations after.
Bayo joined as our schema lead.
Adtivity x SuperTeam: a partnership for the next 100 founders.
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